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How to Create a Social Media Sales Strategy
Most businesses are failing to make social media buy 500 arabic twitter followers produce leads and sales because they have a social media marketing strategy that creates engagement—rather than a social media SALES strategy that creates RESPONSE. Your business is not in the “publishing business” but rather in the “action business.” RESPONSE is king. Here’s how to get customers to take actions on LinkedIn, Facebook, YouTube and blogs that ultimately convert them to paying customers. I finally found a practical way to develop a social media sales strategy. Above, you’ll see I’ve illustrated the system—the exact method successful social sellers are using. This is based on 2 years of my own research. THIS is how people are creating sales on platforms like YouTube, LinkedIn, blogs, podcasts and Facebook. Ok, let’s quickly take a look at this system at a high level so you can begin putting it to use in your daily life.
Un-Learn the Lies, Half-Truths & Myths
This might seem like a strange step but hear me out. Ever since social media’s arrival most of us have spent time REACTING to it. Sure, we say we’re developing a strategy but the truth is social media exploded onto the scene—caught us off guard. Ever since, we’ve been quick to believe the simple lies instead of how to buy followers on twitter slightly complicated truth. Too quick. Because the slightly complicated truth isn’t so complicated. More importantly, it’s what works. Selling products and services on social media is mostly about applying direct response marketing concepts. Getting back to “old school” basics is the key to success—the foundation of your social sales strategy.
Change the Goal to Confidence
Ask yourself right now: “Is my social media marketing strategy designed to grab at the attention of customers or capture them as a lead—and help start the process of ‘getting them confident?'” Are you helping customers solve problems critical to their success in life, getting promoted, avoiding risks they don’t know they have,twitter buy followers learning new skills—all with the aim of building their confidence in themselves AND trust with you? Or are you busy trying to get Liked on Facebook, polishing up your LinkedIn profile or trying to get noticed in LinkedIn groups? See the difference? If you’ve ever sold anything in your life (or hired someone who has for you) you know one thing very well: People buy ONLY once they’ve become confident in themselves. Earning their hard-earned cash demands they know what they’re doing/getting into.
Choose your Hub and Spoke.
The goal here is to create a system that capture leads or results in a sale. You need a system for that. Where will your content reside (hub)? What social media platforms will you use twitter followers buy to engage (spokes)? How will you collect email addresses? What landing pages are needed to get people to hit the BUY button? Set it up and automate where possible then test it to make sure it is easy for the customer.